I-India inenombolo enkulu yababhemayo besifazane, isikhundla sesibili kuphela e-United States. Ngo-2012, abesifazane abayizigidi eziyi-12.1 babhema e-India, basuka ezigidini ezingama-5.3 ngonyaka we-1980. Ngo-2020, ama-13% abesifazane abadala eNdiya abhema. Ngokwesilinganiso, abesifazane babhema ngaphezuluugwayingosuku kunamadoda. Abesifazane babhema 7ugwayinsuku zonke kuqhathaniswa namadoda ayi-6.1. Ukucindezela okwengeziwe kanye "nesiko leMetro" kufaka isandla kulo mkhuba. Inhlolovo yabesifazane abangama-2 000 abaneminyaka engama-22- 30 bathola ukuthi abaningi babhema ngenxa yendlela "epholile" nemizwa yokuzimela nokuzimela.
Abathengisi badinga ukwazi ukuthi yiziphi izinhlobo zomkhiqizo eziheha ababhemayo besifazane. Lo mhlahlandlela uhlanganisa insikazi ephezulu eyi-10usikilidiBrands eNdiya. Kubandakanya imininingwane ngezinkampani zabazali, amasu okukhangisa, izinhlobo zomlando, izizinda zomlando, ubunikazi kanye nezibalo zokuthengisa. Lolu lwazi lusiza abathengisi ukuthi bakhethe imikhiqizo efanele abathengi besifazane.
IVirginia Slims iyaholausikilidiBrand kwabesifazane, abaphethwe nguPhilip Morris International, bekulokhu okuhola phambili kukagwayi kwabesifazane kusukela kwethulwa ngo-1968. Yaziwa ngomklamo wayo obukekayo nokunambitheka okubushelelezi, ama-slims eVirginia asebenzisa ugwayi osezingeni eliphakeme. Ukusuka ekusungulweni kwayo kuze kube ngu-1978, uhlobo lohlobo lwabona ukwanda okuqhubekayo kwesabelo semakethe kuya ku-1.75% (3.9% wabo bonke ababhemayo besifazane). Imakethe yabelana nge-3.1% ngonyaka we-1989. Ngo-2009, kwazinza cishe ngo-1.8%. IVirginia Slims iyathengiswa ikakhulukazi e-United States kodwa bakhona namanye amazwe athile, kufaka neBrazil, iJalimane kanye neRussia. (Umthombo: Wikipedia)
Umkhiqizo unikeza izinketho ezahlukahlukene ezinjengokuthi "ama-superllims," "amalambu," kanye "nezibani ze-Ultra," zitholakala kuzo zombili i-menthol ne-non-menthol. Eminye yemikhankaso yokukhangisa ye-brand ibhekane nokugxekwa kokuqondisa abesifazane abambalwa nokuveza ukubhema njengesenzo sokunikeza amandla. E-India, ama-slims eVirginia anamanani phakathi kwe- ₹ 500 no-700 ngephakethe ngalinye, ngalinye liqukethe ama-20ugwayi.
I-Benson & Hedgegeges Deluxe Ultra Slims yi-Premium Cirette Brand ephethwe nguPhilip Morris International. Isungulwe ngo-1873 nguRichard Benson kanye noWilliam Hedges eLondon, uhlobo lwaziwa nge-Virginia Ugwayi eliphakeme kakhulu nezentengiso eziyinkimbinkimbi. I-Benson & Hedges inikeza imikhiqizo ehlukahlukene, kufaka phakathi amakhosi, i-Menthol, amaKhosi ama-Multifilter, nochungechunge lwe-Deluxe. Uhlobo lukhona obukhona emazweni amaningi, kufaka phakathi i-United States, eCanada, i-UK, nezingxenye zaseYurophu nase-Asia. E-India, amanani e-benson & hedgesugwayiImvamisa isukela ku- ₹ 300 kuya ku-₹ 500 ngephakethe ngalinye.
The brand has been associated with various sponsorships, including Formula One racing, the Australian Touring Car Championship, and international cricket tournaments like the Benson & Hedges Cup and the 1992 Cricket World Cup. Baphinde baxhasa imicimbi e-Ice Skating and Fireworks Comlons eCanada
Silk ukusika yiBritishusikilidiuhlobo lomkhiqizo ngo-1964. Njengamanje iphethwe yiGalhaher Group, uxhaso lweJapan Tobacco International. Uhlobo lubonwa ngokupakishwa kwalo okumhlophe okuhlukile ngezigcawu ezinemibala. Ekuqaleni, usilika usike wasebenzisa indawo kagwayi ebizwa ngokuthi iCystrel. Umkhiqizo odume ngokuthandwa ngawo-1980 ngenxa yemikhankaso yayo yokukhangisa esetshenziswayo, edlalwa ngezindikimba ze-surreal kanye nezikhombo zamasiko e-pop.
Usikiwe usilikaugwayizinamanani azungeze ₹ 1,600 kuye ku-1,750 ngephakethe lama-20 eNdiya. Uhlobo luhlotshaniswe nokuxhaswa okuhlukahlukene, okubandakanya inkomishi yenselelo ye-Rugby League kanye neJaguar XJR Carrees eMhlabeni Sportscar Championship kanye namahora angama-24 eLe Mans. Silk ukusika kwakuwumkhiqizo othengiswa kakhulu e-UK phakathi kweminyaka yama-1990s kodwa ubhekene nobuso lapho ukwenyuka kwentela kuholele ekuthandeni kokuthandwa kwemikhiqizo eshibhile.
I-Menthol MIST, uhlobo lukagwayi oluphezulu olukhiqizwe yi-ITC Limited, lwaziwa ngokubheja kwalo okuqabulayo, nge-minty. Lo mkhiqizo usebenzisa ukuhlanganiswa kukagwayi okufakwe nge-menthol, ukuhlinzeka ngomphumela opholile oheha ababhemayo. Inhlokougwayi, kufaka phakathi izinhlobo ezaziwayo njengeNewport neKool, zakha cishe ama-30% emakethe kagwayi e-United States. Leziugwayibathandwa kakhulu phakathi kwababhemayo base-Afrika-American, abanama-80% ababhemayo abangu-80ugwayi. Ngaphezu kwalokho, i-MentholugwayiIba nesisekelo esibalulekile somsebenzisi phakathi kwentsha, abesifazane kanye nomphakathi we-LGBT. E-India, intengo ye-Menthol Gistugwayiimvamisa kusuka ku-₹ 800 kuya ku-₹ 950 iphakethe ngalinye.
UCAPRI ungumbhali kagwayi waseMelika osungulwe ngo-1956 ngu-Lee Brothers Ugwayi. Kuqale kwaqalwa njenge "capri rainbows" enemibala ehlukileAmaphepha kagwayi, uphawu lwalutholwa kamuva nguBrown noWilliamson, owaletha njenge-menhoul ye-mepoli ejwayelekile. Ngo-1987, uCAPRI waphinde waboshwa njengogwayi wokuqala we-super-slim world worder, okubhekiswe kwabesifazane ngokujikeleza kwalo kwe-17-mm kanye nobude obungu-100-mm.
Capriugwayibaziwa ngekhwalithi yabo ye-stylish nekhwalithi yeprimiyamu, besebenzisa ugwayi we-high-grade eVirginia ngesipiliyoni sokubhema esihlaziyiwe. Umkhiqizo uthengiswa ngokuyinhloko e-United States kodwa futhi uyatholakala emazweni afana neMexico, eJalimane (njenge "Caprice"), neJapan. ENdiya, capriugwayizivame ukuthengiswa ngokuzungeza ₹ 500 kuya ku-700 ngephakethe ngalinye. Uhlobo lutholakala ezinhlotsheni ezikhanyayo ezikhanyayo nezinhlobonhlobo ze-Menn. UCAPRI futhi unikeza inguqulo engu-120mm "yobude obubi". Zonke izinhlobo zeCapri zingamalambu noma amalambu e-ultra-amalambu.
Isikhathi sePosi: Mar-20-2025