Imboni yamabhokisi okunyathelisa emhlabeni wonke ibonisa izimpawu eziqinile zokululama

Imboni yamabhokisi okunyathelisa emhlabeni wonke ibonisa izimpawu eziqinile zokululama
Umbiko wakamuva mayelana nezitayela zomhlaba jikelele zokuphrinta uphumile. Emhlabeni jikelele, u-34% wamaphrinta abike izimo zezimali "ezinhle" zezinkampani zabo ngo-2022, kuyilapho u-16% kuphela wathi "umpofu", okubonisa ukululama okuqinile embonini yokunyathelisa yomhlaba wonke, idatha yabonisa. Amaphrinta omhlaba ngokuvamile aqiniseka kakhulu ngemboni kunangonyaka ka-2019 futhi abheke ngabomvu ku-2023.Ibhokisi lobucwebe

Ingxenye.1
Ukuthambekela kokuzethemba okungcono
Ushintsho olukhulu ethembeni oluhle lungabonakala kumehluko wengqikithi ka-2022 phakathi kwephesenti lethemba kanye nokungabi nathemba ku-Printers' Economic Information Index. Phakathi kwabo, abanyathelisi baseNingizimu Melika, baseMelika Ephakathi nabase-Asia bakhetha ukuba nethemba, kuyilapho abanyathelisi baseYurophu bakhetha ukuqapha. Ngaleso sikhathi, ngokusho kwedatha yemakethe, amaphrinta wephakheji akhula ukuzethemba ngokwengeziwe, amaphrinta ashicilelayo alulama emiphumeleni emibi ngo-2019, futhi amaphrinta wezohwebo, nakuba ehle kancane, kulindeleke ukuthi alulame ngo-2023.
“Ukutholakala kwezinto ezingavuthiwe, ukukhuphuka kwamazinga okwehla kwamandla emali, ukukhuphuka kwentengo yemikhiqizo, ukwehla kwezilinganiso zenzuzo, nezimpi zamanani phakathi kwezimbangi kuzoba izici eziyothinta izinyanga eziyi-12 ezizayo,” kusho umnyathelisi wezohwebo waseJalimane. Abahlinzeki baseCosta Rican bayazethemba, "Sisebenzisa ithuba lokukhula komnotho wangemva kobhubhane, sizokwethula imikhiqizo emisha ene-value kumakhasimende amasha nasezimakethe." Ibhokisi lokubuka
Phakathi kuka-2013 no-2019, njengoba amanani entengo ephepha nesisekelo eqhubeka nokukhuphuka, amaphrinta amaningi akhethe ukunciphisa amanani, ngamaphesenti angu-12 ngaphezu kwalabo abanyuse amanani. Kodwa ngo-2022, amaphrinta akhethe ukunyusa amanani kunokuwehlisa athokozele isamba esihle esingakaze sibonwe esingu-+61%. Iphethini ingeyomhlaba wonke, nokuthambekela okwenzeka ezifundeni eziningi nasezimakethe. Kubalulekile ukuqaphela ukuthi cishe zonke izinkampani zingaphansi kwengcindezi kuma-margins.
Ukwenyuka kwentengo kuzwakale nangabahlinzeki, ngokukhuphuka kwentengo okungamaphesenti angama-60, uma kuqhathaniswa nenani eliphakeme langaphambilini elingamaphesenti ayi-18 ngo-2018. Ngokusobala, uguquko olubalulekile ekuziphatheni kwamanani kusukela ekuqaleni kobhubhane lwe-COVID-19 luzoba nomthelela. nge-inflation uma idlala kweminye imikhakha.Ibhokisi lekhandlela

Ingxenye.2
Ukuzimisela okuqinile ukutshala imali
Ngokubheka idatha yezinkomba zokusebenza zamaphrinta kusukela ngo-2014, singabona ukuthi imakethe yezohwebo ibone ukwehla okukhulu kwevolumu yokuphrinta kwe-sheet offset, ecishe ilingane nokwanda kwemakethe yokupakisha. Kuyaqapheleka ukuthi imakethe yokuphrinta yezentengiselwano yaqala ukubona ukusabalala okungalungile kwenetha ngo-2018, futhi kusukela lapho ukusabalala kwenetha bekukuncane. Ezinye izindawo ezivelele ukukhula kwemibala yephepha ye-digital toner yekhasi elilodwa kanye ne-digital inkjet web pigments ngenxa yokukhula kwebhizinisi lokupakisha le-flexographic.
Ngokombiko, isibalo sokuphrinta kwedijithali emalini ephelele inyukile, futhi lo mkhuba kulindeleke ukuthi uqhubeke phakathi nobhadane lwe-COVID-19. Kodwa phakathi kuka-2019 no-2022, ngaphandle kokukhula kancane ekunyatheliseni kwezentengiselwano, ukuthuthukiswa kokuphrinta kwedijithali emhlabeni wonke kubonakala kumile. Ibhokisi likameyili
Kumaphrinta anamadivayisi wokuphrinta asekelwe kuwebhu, umqedazwe we-COVID-19 ubone ukwanda okukhulu kokuthengiswa ngesiteshi. Ngaphambi kokugqashuka kwe-COVID-19, inzuzo kulo mkhakha ibimile kakhulu emhlabeni wonke phakathi kuka-2014 no-2019, kungekho kukhula okubalulekile, ngo-17% kuphela wabanyathelisi bewebhu ababika ukukhula okungama-25%. Kepha selokhu kwaqubuka lesi sihlava, leso silinganiso senyuke safinyelela kumaphesenti angama-26, nokwanda kwanda kuzo zonke izimakethe.
I-Capex kuzo zonke izimakethe zokunyathelisa zomhlaba yehlile kusukela ngo-2019, kodwa umbono ka-2023 nangale kwawo ubonisa ithemba elilinganiselwe. Ngokwesifunda, zonke izifunda zibikezelwa ukuthi zizokhula ngonyaka ozayo, ngaphandle kweYurophu, lapho isibikezelo siphansi. Imishini yokucubungula i-post-press kanye nobuchwepheshe bokuphrinta yizindawo ezidumile zokutshala imali.

Lapho bebuzwa ngezinhlelo zabo zokutshala imali eminyakeni emihlanu ezayo, ukuphrinta kwedijithali kuhlala kuphezulu ohlwini (amaphesenti angama-62), kulandelwa i-automation (amaphesenti angama-52), nokuphrinta kwendabuko nakho kubalwe njengokutshalwa kwezimali kwesithathu okubaluleke kakhulu (32 per isenti).
Ngokwengxenye yemakethe, umbiko uthi umehluko omuhle ophelele ekusetshenzisweni kokutshalwa kwezimali kwamaphrinta kungu-+15% ngo-2022 kanye no-+31% ngo-2023. Ngo-2023, izibikezelo zokutshalwa kwezimali zokuhweba nokushicilela zilinganiselwe kakhulu, ngezinhloso eziqinile zokutshala izimali zokupakisha nokusebenza. ukunyathelisa. Ibhokisi lewigi
Ingxenye.3
Izinkinga ze-Supply chain kodwa umbono onethemba
Uma kubhekwa izinselelo ezivelayo, abashicileli kanye nabahlinzeki bempahla babhekene nobunzima bochungechunge lokuthengwa kwempahla, okuhlanganisa amaphepha okuphrinta, isisekelo nezinto ezisetshenziswayo, kanye nezimpahla zokusetshenziswa zabahlinzeki, okulindeleke ukuthi ziqhubeke kuze kube ngu-2023. Ukushoda kwezisebenzi nakho kubalulwe ngamaphesenti angama-41 amaphrinta kanye nama-33 amaphesenti abahlinzeki, nokukhushulwa kwamaholo nokunyuswa kwamaholo okungenzeka kube yizindleko ezibalulekile. Izici zokulawulwa kwemvelo nezenhlalo ziya ngokuya zibaluleke kakhulu kumaphrinta, abahlinzeki kanye namakhasimende abo.
Uma kubhekwa izingqinamba zesikhathi esifushane emakethe yokunyathelisa yomhlaba wonke, izinkinga ezinjengokuncintisana okukhulu kanye nesidingo esiphansi zizohlala zinamandla: amaphrinta ephakheji agcizelela kakhulu amaphrinta angaphambili nawentengiso kokugcina. Uma sibheka phambili eminyakeni emihlanu, bobabili abanyathelisi nabahlinzeki bempahla bagqamisa umthelela wemidiya yedijithali, okulandelwa ukuntuleka kobuchwepheshe kanye nekhono elingaphezu kwamandla embonini. Ibhokisi lezinkophe
Sekukonke, umbiko ukhombisa ukuthi amaphrinta nabahlinzeki ngokuvamile banethemba elihle mayelana nokubukeka kuka-2022 no-2023. Mhlawumbe okutholwe okugqama kakhulu kocwaningo lombiko ukuthi ukuzethemba emnothweni womhlaba kuphakeme kancane ngo-2022 kunango-2019, ngaphambi kokugqashuka. ye-COVID-19, enezifunda nezimakethe eziningi ezibikezela ukukhula okungcono komhlaba wonke ngo-2023. Kuyacaca ukuthi amabhizinisi athatha isikhathi ukuze alulame njengoba utshalomali lwehla ngesikhathi sobhadane lwe-COVID-19. Ukuphendula, bobabili abaphrinta nabahlinzeki bathi bazimisele ukukhulisa imisebenzi yabo kusukela ngo-2023 futhi batshale uma kunesidingo.